Archive for the Web 2.0 Category

More than half of Millennials have shared a selfie, but how many have posted a #libraryshelfie?

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Image credit: Linkoping Bibliotek via New York Public Library

Those of you who are familiar with LRS staff may know that a couple of us–Dave and Linda–are photographers. So, we were excited to come across a statistic that touched on our interests in both libraries and photography: a recent Pew study found that more than half of Millennials (ages 18-33) have shared a selfie online, as have about one-fourth of all Americans.

How does this relate to libraries? In January, the New York Public Library designated a day as “library shelfie day.” On this day, they invited patrons to share photos of books (their library’s or their own) on social media with the hashtag #libraryshelfie. Other libraries, such as those at the University of San Francisco, University of California-Davis, and Delaware County Community College joined in on the fun, either by encouraging their users to participate, or by posting photos of their special collections and their staff with their favorite books.

Did your library participate in #libraryshelfie day? If not, why not hold your own event? This is a nice opportunity to encourage your users to engage with you on social media, as well as to reach out to Millennials, who, according to the Pew data, are particularly likely to share.

Note: This post is part of our series, “The Weekly Number.” In this series, we highlight statistics that help tell the story of the 21st-century library.

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From 2010 to 2012, the percentage of Colorado public library websites catering to mobile devices increased from 3% to 36%

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Image credit: Poudre River Public Library District

Our new Fast Facts, Trends in Colorado Public Library Websites and Social Media Use, presents findings from the Colorado portion of our longitudinal study of U.S. public libraries’ use of web technologies and social media. All 114 of Colorado’s public libraries are included in this study. One of our main findings was that from 2010 to 2012, the percentage of Colorado public libraries catering to mobile devices increased dramatically. Researchers looked for any of the following types of mobile-friendly website access:

  • Mobile version of website: The URL redirects to a mobile site (e.g., “m.citylibrary.org”) when viewed on a mobile device.
  • Mobile app:  A software application is downloaded by users to run on their smartphones or other mobile devices.
  • Responsive design: The website is designed in a way that is accessible to a wide range of devices, from smartphones to desktop LCDs, through the use of fluid, proportion-based grids, flexible images, and media queries.

Overall, 36% of Colorado public libraries offered some type of mobile-friendly website access, up from 3% in 2010.

In terms of the specific type of mobile access,

  • About one-fourth (26%) of Colorado public libraries offered mobile apps;
  • 1 in 5 libraries had mobile versions of their sites (i.e., the URL redirects to a mobile version of the website when viewed on a mobile device); however,
  • just 3 libraries used responsive design.

Check out the following resources for more information about this study:

Note: This post is part of our series, “The Weekly Number.” In this series, we highlight statistics that help tell the story of the 21st century library.

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93% of the largest U.S. public libraries (serving 500,000+) are on Facebook

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Our new report, U.S. Public Libraries and the Use of Web Technologies, 2012, presents the findings of our longitudinal study of nearly 600 U.S. public libraries’ use of web technologies and social media. One of our main findings was that in 2012, the majority of libraries had social media accounts:

  • Almost all (93%) of the largest libraries (serving 500,000+), a little more than 4 in 5 (83%) libraries serving between 25,000 and 499,999, 7 in 10 (69%) of those serving 10,000 to 24,999, and 54 percent of the smallest libraries (serving less than 10,000) had at least one social media account.
  • Of the 9 social networks that were analyzed, libraries were most likely to be on Facebook (93% of the largest libraries, 82% of libraries serving between 25,000 and 499,999, 68% of libraries serving between 10,000 and 24,999, and 54% of the smallest libraries). From 2010 to 2012, the smallest libraries had the biggest jump in adoption of this social network, from 18 percent to 54 percent.
  • Other common social networks were Twitter (84% of the largest libraries were on this network) and YouTube (60% of the largest libraries). Flickr was also common, however, it has decreased in all population groups from 2010 to 2012; for example, 63 percent of the largest libraries used this social network in 2010 versus 42 percent in 2012.
  • Close to one-third (31%) of the largest libraries were on Foursquare, 23% were on Pinterest, and 8 percent each were on Google+ and Tumblr.
  • The largest libraries were on an average of 3.54 social networks out of the 9 included in the analysis, whereas the smallest libraries averaged less than 1.

Check out the following resources for more information about this study:

Note: This post is part of our series, “The Weekly Number.” In this series, we highlight statistics that help tell the story of the 21st century library.

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From 2010 to 2012, the percentage of U.S. public library websites catering to mobile devices increased dramatically

webtech_mobile_weeklynumber

Image credit: Los Gatos Library

We recently released a report, U.S. Public Libraries and the Use of Web Technologies, 2012, that presents the findings of our longitudinal study of nearly 600 U.S. public libraries’ use of web technologies and social media. One of our main findings was that from 2010 to 2012, the percentage of libraries catering to mobile devices increased dramatically. Researchers looked for any of the following types of mobile-friendly website access:

  • Mobile version of website: The URL redirects to a mobile site (e.g., “m.citylibrary.org”) when viewed on a mobile device.
  • Mobile app:  A software application is downloaded by users to run on their smartphones or other mobile devices.
  • Responsive design: The website is designed in a way that is accessible to a wide range of devices, from smartphones to desktop LCDs, through the use of fluid, proportion-based grids, flexible images, and media queries.

We found that three-fourths of the largest libraries (serving 500,000+), about 3 in 5 libraries serving between 25,000 and 499,999, one-third of libraries serving between 10,000 and 24,999, and 17% of the smallest libraries (serving less than 10,000) offered some type of mobile-friendly website access. In contrast, in 2010, just 12% of the largest libraries, 3% of libraries serving between 100,000-499,999, and no libraries serving less than 100,000 offered mobile-friendly website access.

In terms of the specific type of mobile access,

  • 3 in 5 of the largest libraries, about half of libraries serving between 25,000 and 499,999, 1 in 5 libraries serving between 10,000 and 24,999, and 2% of the smallest libraries offered apps;
  • 2 in 5 of the largest libraries, about one-fourth of libraries serving between 25,000 and 499,999, 1 in 5 libraries serving between 10,000 and 24,000, and 14% of the smallest libraries had mobile versions of their sites; however,
  • just 9 libraries used responsive design.

Check out the following resources for more information about this study:

Note: This post is part of our series, “The Weekly Number.” In this series, we highlight statistics that help tell the story of the 21st century library.

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Text reference increased by as much as 375% in U.S. public libraries from 2010 to 2012

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Image credit: Free Library of Philadelphia

Earlier this week, we released a report, U.S. Public Libraries and the Use of Web Technologies, 2012, that presents the findings of our longitudinal study of nearly 600 U.S. public libraries’ use of web technologies and social media. One element that we examined was virtual reference–email, chat, and text. Our findings showed that in 2008, 2010, and 2012, email was the most popular form of virtual reference. In 2012, well over half of libraries serving populations of at least 100,000 provided email reference services, as did nearly half of libraries serving 25,000-99,999. However, it appears that email reference is waning a bit in popularity, as libraries serving 100,000+ as well as the smallest libraries (serving less than 10,000) showed decreases from 2010.

Chat reference was still offered by many public libraries but it has also declined from 2010 to 2012, with substantial drops at the larger libraries: libraries serving 500,000+ dropped from 71% to 57% and those serving 100,000-499,999 fell from 49% to 38%.

In contrast, text reference has seen extensive growth in libraries. Just 13% of the largest libraries (serving 500,000+) offered text reference in 2010; in 2012, more than 3 times as many (43%) did. About 1 in 5 libraries (19%) serving 100,000-499,999 offered text reference services in 2012 compared to just 4% in 2010. And, more than twice as many libraries serving 25,000-99,999 offered text reference in 2012 than 2010 (9% vs. 4%), as did more than 3 times as many libraries serving 10,000-24,999 (7% vs. 2%) . None of the smallest libraries offered text reference in 2010, whereas 2% did so in 2012.

Check out the following resources for more information about this study:

Note: This post is part of our series, “The Weekly Number.” In this series, we highlight statistics that help tell the story of the 21st century library.

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U.S. Public Libraries and the Use of Web Technologies, 2012

U.S. Public Libraries and the Use of Web Technologies, 2012

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Our new report, U.S. Public Libraries and the Use of Web Technologies, 2012, presents the findings of the third iteration of our biennial study, launched in 2008, that documents the use of various web technologies (social networking, virtual reference,  blogs, etc.) on the websites of nearly 600 public libraries throughout the nation. Our results showed that U.S. public libraries made big gains in the following areas from 2010 to 2012:

  • Social networking: More than half of all libraries were on Facebook. For libraries serving populations of 25,000-499,999, this number jumped to 4 in 5, and to more than 9 in 10 for the largest libraries (serving 500,000+). The smallest libraries (serving less than 10,000) showed the biggest increase in adoption of this social network from 2010 to 2012: 18% to 54%.
  • Mobile access: In 2010 we detected the presence of any type of mobile-friendly website access in only 12 percent of the largest public libraries, 3 percent of libraries serving 100,000-499,999, and no libraries serving less than 100,000. In 2012, three-fourths of the largest libraries offered mobile-friendly access, followed by about 3 in 5 libraries serving 25,000-499,999, one-third of libraries serving 10,000-24,000, and 17% of the smallest libraries.
  • Text reference: From 2010 to 2012, text reference increased by 231% in the largest libraries, 375% in libraries serving 100,000-499,999, 125% in libraries serving 25,000-99,999, and 250% in libraries serving 10,000-24,999.

Check out the following resources to learn more:

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31% of adult internet users upload or post videos online

Pew_Video Popularity

Image Credit: Pew Internet

 

Videos are becoming more and more popular sources of entertainment, education, and learning. Not only are many people watching videos online—nearly 4 out of 5 (78%) of online adults do—but 31 percent of them are also posting or uploading videos to the internet, according to a new Pew Internet report complete with its own video summary. Nearly 1 in 5 (18%) online adults have posted videos they themselves have taken or created. Many are posting and watching video through social networking sites which make it even easier to share content online. The most popular genres to watch are comedy/humor (57% of online adults), how-to (56%), educational (50%), and music (50%). Of online adults who post their own videos online, family, friends, and events are most often the subjects.

So where can all this digital content be created? One resource is at Denver Public Library, where teens are getting into the maker movement using the Community Technology Center’s ideaLAB to create original videos, record music, and learn software. The digital media creation space was funded in part by a Library Services and Technology Act (LSTA) grant. Their projects are based on core STEM principles and 21st century skills and developed through creative making, tinkering, and playing. And ideaLAB is wildly popular: the space has seen more than 600 visits and more than 200 projects created. In fact, the lab is so popular, DPL has launched an indiegogo campaign to help expand and support the creative space and makers.

Interested in all things maker? Check out the Colorado State Library’s resources at http://create.coloradovirtuallibrary.org/library-makerspaces. And don’t miss the “train the trainer” tools, digital creation software tips, and lesson plans, and more on CSL’s Library Creation & Learning Centers site, http://create.coloradovirtuallibrary.org/.

Note: This post is part of our series, “The Weekly Number.” In this series, we highlight statistics that help tell the story of the 21st century library.

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72% of online adults use social networking sites

72% of online adults use social networking sites

Pew_Adult Social Media Use

You suspected it, but here’s the proof: nearly three-quarters of online adults use social media, according to a May 2013 survey by the Pew Research Center. And more and more older adults are using them, too: adoption rates have jumped to 43 percent among those 65 and older.

So what does this mean for libraries? Meet your users where they are – in this case, on social networking sites. Preliminary data from an LRS study of public library websites and social media use suggest that libraries are getting there: almost 3 in 4 public libraries from our national sample were on Facebook and 2 in 5 were on Twitter. Stay tuned to LRS.org for final results from our biennial study. In the meantime, take a look at what we found in 2008 and 2010 on our page devoted to this study: http://www.lrs.org/data-tools/public-libraries/u-s-public-libraries-and-the-use-of-web-technologies/.

Note: This post is part of our series, “The Weekly Number.” In this series, we highlight statistics that help tell the story of the 21st century library.

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Slides are now available for our Computers in Libraries presentation

Last week, we presented the results of our study “Web Technologies and User Engagement” at Computers in Libraries. Here are the slides:

A report detailing all of the findings will be available soon–stay tuned!

Join us at Computers in Libraries next week!

Will you be attending Computers in Libraries this year? If so, we hope you’ll join us on Monday, April 8 at 3:15 pm in the International Ballroom West for our presentation, “Web Technologies and User Engagement.” We will share our latest results from our biennial study of the websites of nearly 600 U.S. public libraries, including:

  • which web features, such as sharing interfaces,  virtual reference, and blogs, are most common on U.S. public libraries’ websites as of 2012,
  • the extent to which public libraries use responsive and/or mobile-friendly web design, and
  • public libraries’ integration with various social media networks.

Our discussion will be framed in terms of the implications of these web features for usability and patron engagement.

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