Archive for the Technology Category

U.S. children ages 2-10 spend an average of 40 minutes a day reading

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Image credit: The Joan Ganz Cooney Center

In a recent national survey of parents of young children (ages 2-10), researchers asked parents how much time their kids spent with educational media across different formats and what their kids learned, as well as about their kids’ reading behaviors. (“Educational media” was defined as media the parents thought was “good for their child’s learning or growth or that teaches some type of lesson, such as an academic or social skill.”)

Overall, parents said their children spend just over 2 hours a day (2:07) with screen media, with 44% of that deemed “educational” by the adults. The amount of time spent with educational media decreased as age increased, with the youngest group, ages 2-4, spending 1:16 hours a day and the oldest group, ages 8-10, spending just 42 minutes. As might be expected, TV was the dominant form of educational screen media, with three-fourths (76%) of all educational media in a given day being streamed through a TV.

Parents were also asked to indicate what their children learned by using educational media. Among those who used it weekly, more parents said their child learned “a lot” about cognitive skills and reading/vocabulary (both 37%) and math (28%) than science (19%) or the arts (15%). Interestingly, format mattered: More parents said their child learned a lot from educational TV than from mobile devices. The children who use educational media weekly are also doing something about the media they view: Their parents said they talk about what they saw or did (87%), engage in imaginative play about it (78%), and ask questions about it (77%). Even better? Three of 5 parents (60%) said their children taught them something about what they saw or did.

This group of 2- to 10-year-olds spent an average of 40 minutes a day reading or being read to, of which 29 minutes were spent on print books, 8 minutes on a computer, and 5 minutes on an e-reader or tablet.  The amount of time parents and children spent reading together decreased as age increased, with 2- to 4-year-olds spending 44 minutes co-reading and 8- to 10-year-olds spending 24 minutes co-reading. Differences in reading time were not statistically significant based on race, income, or parent education, or among the age groups; however, there was a significant difference in children’s gender, with girls reading for 46 minutes a day and boys reading for 34 minutes, on average.

Read more about how families are interacting with educational media—or choosing not to—in the full report. This rich report also breaks down the topics by race/ethnicity, education level, and family income to gain deeper insight into how parents view educational media.

Libraries: how do you connect families with educational media resources? Let us know by chatting with us on Twitter.

Note: This post is part of our series, “The Weekly Number.” In this series, we highlight statistics that help tell the story of the 21st-century library.

A national survey of school librarians found that 98% instruct students and teachers in the use of technology tools

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Image credit: School Library Journal

School Library Journal’s 2013 School Library Technology Survey asked more than 750 K-12 school librarians and media specialists at public and private schools about technology topics including technology integration, professional development, filtering, and social media. Results show that almost all respondents (98%) are teaching students and coaching teachers how to use everything from databases to digital textbooks, despite facing challenges with time, budget, bandwidth, and Internet and device policies and restrictions.

Most schools of those responding to the survey are connected, with 92% offering WiFi. About 69% of school librarians use free social applications and similar apps to collaborate and support learning. Top social applications used by respondents were Edmodo, Pinterest, and Goodreads, all noteworthy as free Web-based teaching tools that also offer spaces for learning online etiquette and responsible browsing behaviors.

Nearly three-fourths (72%) of librarians say they’re seen as technology leaders, but only 44% of respondents believe those abilities translate into job security. Anecdotes described frustration with administrative roadblocks to technology implementation and difficulties using resources like YouTube, which is often banned in schools.

Find out how Colorado school libraries compare in our Fast Facts reports, 21st Century Instruction Strategies in Colorado School Libraries and Colorado School Libraries and the Use of Web Technologies, 2011-2012.

Note: This post is part of our series, “The Weekly Number.” In this series, we highlight statistics that help tell the story of the 21st century library.

From 2010 to 2012, the percentage of Colorado public library websites catering to mobile devices increased from 3% to 36%

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Image credit: Poudre River Public Library District

Our new Fast Facts, Trends in Colorado Public Library Websites and Social Media Use, presents findings from the Colorado portion of our longitudinal study of U.S. public libraries’ use of web technologies and social media. All 114 of Colorado’s public libraries are included in this study. One of our main findings was that from 2010 to 2012, the percentage of Colorado public libraries catering to mobile devices increased dramatically. Researchers looked for any of the following types of mobile-friendly website access:

  • Mobile version of website: The URL redirects to a mobile site (e.g., “m.citylibrary.org”) when viewed on a mobile device.
  • Mobile app:  A software application is downloaded by users to run on their smartphones or other mobile devices.
  • Responsive design: The website is designed in a way that is accessible to a wide range of devices, from smartphones to desktop LCDs, through the use of fluid, proportion-based grids, flexible images, and media queries.

Overall, 36% of Colorado public libraries offered some type of mobile-friendly website access, up from 3% in 2010.

In terms of the specific type of mobile access,

  • About one-fourth (26%) of Colorado public libraries offered mobile apps;
  • 1 in 5 libraries had mobile versions of their sites (i.e., the URL redirects to a mobile version of the website when viewed on a mobile device); however,
  • just 3 libraries used responsive design.

Check out the following resources for more information about this study:

Note: This post is part of our series, “The Weekly Number.” In this series, we highlight statistics that help tell the story of the 21st century library.

93% of the largest U.S. public libraries (serving 500,000+) are on Facebook

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Our new report, U.S. Public Libraries and the Use of Web Technologies, 2012, presents the findings of our longitudinal study of nearly 600 U.S. public libraries’ use of web technologies and social media. One of our main findings was that in 2012, the majority of libraries had social media accounts:

  • Almost all (93%) of the largest libraries (serving 500,000+), a little more than 4 in 5 (83%) libraries serving between 25,000 and 499,999, 7 in 10 (69%) of those serving 10,000 to 24,999, and 54 percent of the smallest libraries (serving less than 10,000) had at least one social media account.
  • Of the 9 social networks that were analyzed, libraries were most likely to be on Facebook (93% of the largest libraries, 82% of libraries serving between 25,000 and 499,999, 68% of libraries serving between 10,000 and 24,999, and 54% of the smallest libraries). From 2010 to 2012, the smallest libraries had the biggest jump in adoption of this social network, from 18 percent to 54 percent.
  • Other common social networks were Twitter (84% of the largest libraries were on this network) and YouTube (60% of the largest libraries). Flickr was also common, however, it has decreased in all population groups from 2010 to 2012; for example, 63 percent of the largest libraries used this social network in 2010 versus 42 percent in 2012.
  • Close to one-third (31%) of the largest libraries were on Foursquare, 23% were on Pinterest, and 8 percent each were on Google+ and Tumblr.
  • The largest libraries were on an average of 3.54 social networks out of the 9 included in the analysis, whereas the smallest libraries averaged less than 1.

Check out the following resources for more information about this study:

Note: This post is part of our series, “The Weekly Number.” In this series, we highlight statistics that help tell the story of the 21st century library.

 

From 2010 to 2012, the percentage of U.S. public library websites catering to mobile devices increased dramatically

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Image credit: Los Gatos Library

We recently released a report, U.S. Public Libraries and the Use of Web Technologies, 2012, that presents the findings of our longitudinal study of nearly 600 U.S. public libraries’ use of web technologies and social media. One of our main findings was that from 2010 to 2012, the percentage of libraries catering to mobile devices increased dramatically. Researchers looked for any of the following types of mobile-friendly website access:

  • Mobile version of website: The URL redirects to a mobile site (e.g., “m.citylibrary.org”) when viewed on a mobile device.
  • Mobile app:  A software application is downloaded by users to run on their smartphones or other mobile devices.
  • Responsive design: The website is designed in a way that is accessible to a wide range of devices, from smartphones to desktop LCDs, through the use of fluid, proportion-based grids, flexible images, and media queries.

We found that three-fourths of the largest libraries (serving 500,000+), about 3 in 5 libraries serving between 25,000 and 499,999, one-third of libraries serving between 10,000 and 24,999, and 17% of the smallest libraries (serving less than 10,000) offered some type of mobile-friendly website access. In contrast, in 2010, just 12% of the largest libraries, 3% of libraries serving between 100,000-499,999, and no libraries serving less than 100,000 offered mobile-friendly website access.

In terms of the specific type of mobile access,

  • 3 in 5 of the largest libraries, about half of libraries serving between 25,000 and 499,999, 1 in 5 libraries serving between 10,000 and 24,999, and 2% of the smallest libraries offered apps;
  • 2 in 5 of the largest libraries, about one-fourth of libraries serving between 25,000 and 499,999, 1 in 5 libraries serving between 10,000 and 24,000, and 14% of the smallest libraries had mobile versions of their sites; however,
  • just 9 libraries used responsive design.

Check out the following resources for more information about this study:

Note: This post is part of our series, “The Weekly Number.” In this series, we highlight statistics that help tell the story of the 21st century library.

Text reference increased by as much as 375% in U.S. public libraries from 2010 to 2012

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Image credit: Free Library of Philadelphia

Earlier this week, we released a report, U.S. Public Libraries and the Use of Web Technologies, 2012, that presents the findings of our longitudinal study of nearly 600 U.S. public libraries’ use of web technologies and social media. One element that we examined was virtual reference–email, chat, and text. Our findings showed that in 2008, 2010, and 2012, email was the most popular form of virtual reference. In 2012, well over half of libraries serving populations of at least 100,000 provided email reference services, as did nearly half of libraries serving 25,000-99,999. However, it appears that email reference is waning a bit in popularity, as libraries serving 100,000+ as well as the smallest libraries (serving less than 10,000) showed decreases from 2010.

Chat reference was still offered by many public libraries but it has also declined from 2010 to 2012, with substantial drops at the larger libraries: libraries serving 500,000+ dropped from 71% to 57% and those serving 100,000-499,999 fell from 49% to 38%.

In contrast, text reference has seen extensive growth in libraries. Just 13% of the largest libraries (serving 500,000+) offered text reference in 2010; in 2012, more than 3 times as many (43%) did. About 1 in 5 libraries (19%) serving 100,000-499,999 offered text reference services in 2012 compared to just 4% in 2010. And, more than twice as many libraries serving 25,000-99,999 offered text reference in 2012 than 2010 (9% vs. 4%), as did more than 3 times as many libraries serving 10,000-24,999 (7% vs. 2%) . None of the smallest libraries offered text reference in 2010, whereas 2% did so in 2012.

Check out the following resources for more information about this study:

Note: This post is part of our series, “The Weekly Number.” In this series, we highlight statistics that help tell the story of the 21st century library.

U.S. Public Libraries and the Use of Web Technologies, 2012

U.S. Public Libraries and the Use of Web Technologies, 2012

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Our new report, U.S. Public Libraries and the Use of Web Technologies, 2012, presents the findings of the third iteration of our biennial study, launched in 2008, that documents the use of various web technologies (social networking, virtual reference,  blogs, etc.) on the websites of nearly 600 public libraries throughout the nation. Our results showed that U.S. public libraries made big gains in the following areas from 2010 to 2012:

  • Social networking: More than half of all libraries were on Facebook. For libraries serving populations of 25,000-499,999, this number jumped to 4 in 5, and to more than 9 in 10 for the largest libraries (serving 500,000+). The smallest libraries (serving less than 10,000) showed the biggest increase in adoption of this social network from 2010 to 2012: 18% to 54%.
  • Mobile access: In 2010 we detected the presence of any type of mobile-friendly website access in only 12 percent of the largest public libraries, 3 percent of libraries serving 100,000-499,999, and no libraries serving less than 100,000. In 2012, three-fourths of the largest libraries offered mobile-friendly access, followed by about 3 in 5 libraries serving 25,000-499,999, one-third of libraries serving 10,000-24,000, and 17% of the smallest libraries.
  • Text reference: From 2010 to 2012, text reference increased by 231% in the largest libraries, 375% in libraries serving 100,000-499,999, 125% in libraries serving 25,000-99,999, and 250% in libraries serving 10,000-24,999.

Check out the following resources to learn more:

Top 4 portable electronics loaned by libraries

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Image Credit: Hooksett Library

In 2011, Time Magazine featured an online article that enthusiastically proclaimed loaner iPads as one of the “best freebies” ever offered by public libraries. Today, public libraries across the country continue to loan tablet and e-reader devices, as well as other portable electronics, like laptops, GPS units, and MP3 players. At the Hooksett Public Library in New Hampshire, for example, patrons aged 18 and older need only present their library card and a valid driver’s license to borrow an e-reader for two weeks. Closer to home, Jefferson County Public Library loans “JCPL 2 Go” devices, which are wireless tablets that contain eBooks and other digital information. This service was recently covered by 7 News, the ABC affiliate in Denver. And, patrons of all ages may check out laptops at the San Francisco Public Library, though they may not take them from the premises.  Here are some examples of libraries that lend portable electronics:

1. Laptops:

2. E-readers and tablets:

3. GPS units:

4. MP3 players:

Does your library loan any of these items or other types of portable electronics? Let us know by leaving a comment on our Twitter account.

Note: This post is part of our “Beyond Books” series. From time to time, we’ll be sharing examples of unique lending programs, events, and outreach that libraries are offering.

40% of library computer users use computers for employment purposes

40% of library computer users use computers for employment purposes

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In 2010, researchers from the University of Washington released the study “Opportunity for All: How the American Public Benefits from Internet Access at U.S. Libraries.” This study was a national effort that consisted of a random telephone survey, online surveys of library users, interviews, and focus groups to determine who library internet computer users were, why they were using the computers, and how this service benefited their lives.

The results showed that library internet computer users’ three most common reasons for using the computers were social connections (60%), education (42%), and employment (40%).  This study also found that library computer use was most common among people in poverty, people of mixed race and Native Hawaiians or Pacific Islanders, 14-18 year olds, men, and people who speak languages other than English at home.

The survey used in this study was the Impact Survey, which is now freely available to U.S. public libraries. If you are interested in learning more about the demographics of your computer users and their reasons for using the library computers, this might be a good option for you. After administering the survey to your patrons, you will receive customized reports that can be used for planning, marketing, and advocacy purposes. Check out the Impact Survey website for more information about how your library can participate in this study.

Looking for other resources for library user surveys? Check out our user satisfaction survey templates. These consist of 3 survey templates that you can download and modify for use in your library, as well as tips and best practices for survey design and administration.

Note: This post is part of our series, “The Weekly Number.” In this series, we highlight statistics that help tell the story of the 21st century library.

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